Do you know what pages are currently driving the most inbound leads on your website? Do you know who is visiting your website? Are you able to get the information you need from your current tracking efforts? And, most importantly, are you seeing results from your inbound marketing campaigns?
There are a variety of tools in the marketplace that provide marketers with relevant visitor information from their website, but it is not always clear as to how this data should be used to make decisions or optimize campaigns accordingly. The Marketing Tech Blog has teamed up with our parters over at Lead Forensics, a web solution that helps you identify unknown web visitors, to conduct a webinar on how you can maximize your inbound lead generation efforts on your website.
In this webinar, you will learn:
- 10 specific ways you can use the data from your website to drive revenue and produce an ROI on lead generation efforts,
- Which tools will provide you with the information you need so you can gather actionable insight,
- Key metrics you should be measuring to give you the full picture, and
- How you can implement our recommendations for your organization.