Thanks to the growing mobile market and its inherit demand for responsive design, optimizing your advertising for your target audience is easier than ever, because users have the same experience with your content whether they’re on their phone, tablet, or PC. Practices such as dayparting let you further refine your mobile ads to reach the right people, at the right time, at the right location. Understanding the importance of mobile advertising, as well as its practical applications, can give you a powerful and affordable way to reach out and touch your audience like never before.
One key to this infographic from Whoishostingthis.com that’s so refreshing is that they focus on the path a mobile user takes – from ad to conversion – to ensure the entire path to conversion is optimized for a mobile experience. Great infographic!