SMS Marketing: iOS Previews and Google Analytics Tracking
There is no denying mobile’s dominance. comScore found that the average American adult spends 2 hours, 51 minutes on their
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Marketing
How User-Generated Content Takes Email Marketing Personalization to the Next Level
Thanks to Listrak partner Yotpo for this guest blog entry. User-generated content has proven itself as a leading tool for
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How Data Management is Moving from IT to Marketing Teams
Over the years, there’s been a continual shift to customer data becoming increasingly accessible to marketers. And with the growth
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Mobile Marketing Strategies: Using SMS and MMS Together
Before we dive into strategies, let’s first define the difference between SMS and MMS messaging. SMS (Short Message Service) is
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The State of Marketing: Q&A with Nicolas Chammas of Persado
Listrak and Persado recently announced a strategic integration, combining Persado’s AI-generated marketing language with Listrak’s automation and analytics platform. Sounds
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The State of Marketing: Q&A with Ivan Silva of Virid
Being a leading eCommerce technology provider for retail brands is a common denominator shared by Listrak and partner Virid. But
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Ridge Wallet Hits $50 Million with Influencer Marketing
Ridge wallets launched via a Kickstarter campaign in 2014. Ultra-thin, metal-clad, with RFID protection, the wallets are enormously popular in
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5 Content Marketing Ideas for March 2021
For March 2021, consider creating content around Irish-Americans, mirth, employee spirit, seasonal products, and spring how-tos. Content marketing is one
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5 Content Marketing Ideas for November 2020
The U.S. presidential election, family-oriented observances, blogging, and even entrepreneurship are all excellent topics for your business’s content marketing in
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‘My Wife Quit’ Founder on SMS Marketing, SaaS Platforms, osCommerce
In 2007 Steve Chou’s wife, Jennifer, wanted to spend more time with their growing family. So she quit her job.
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